Comments on: The Post Is Not Brought To You By Pfizer – It Just Seems That Way http://alignmap.com/2008/11/24/the-post-is-not-brought-to-you-by-pfizer-it-just-seems-that-way/ Beyond Compliance, Adherence, & Concordance - Supporting The Patient's Implementation Of Optimal Treatment Tue, 08 Sep 2009 01:58:51 -0600 http://wordpress.org/?v=2.9.2 hourly 1 By: Di Stafford - The Patient Practice Ltd http://alignmap.com/2008/11/24/the-post-is-not-brought-to-you-by-pfizer-it-just-seems-that-way/comment-page-1/#comment-4153 Di Stafford - The Patient Practice Ltd Tue, 25 Nov 2008 17:44:21 +0000 http://alignmap.com/?p=1138#comment-4153 Hopefully no apocalypse, but it is indicative of a 'new dawn' with regard to how pharma builds relationships with patients. And to be fair, Pfizer has been developing programmes in this way for some time now. The industry has a lot to offer in designing and developing patient support and medicine compliance programmes. The challenge is to be accepted as a valid partner in the process. Di Stafford, Director, The Patient Practice Ltd A consultancy specialising in patient relationship management. www.thepatientpractice.com Hopefully no apocalypse, but it is indicative of a ‘new dawn’ with regard to how pharma builds relationships with patients.

And to be fair, Pfizer has been developing programmes in this way for some time now.
The industry has a lot to offer in designing and developing patient support and medicine compliance programmes. The challenge is to be accepted as a valid partner in the process.

Di Stafford, Director, The Patient Practice Ltd
A consultancy specialising in patient relationship management. http://www.thepatientpractice.com

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